Since this brief is looking at different materials i'm wanting to create three separate typefaces to represent the materials. Above listing words i'd associate with them.

Below my thought process is that i would associate plastics with being man made, chemistry, chemical structure. Therefore below im looking at the chemical structures of different plastics. These lineal shapes may be the basis to the plastic typeface.

Lineal type design, looking at form and shape to display letter forms. Much more interesting then standard typefaces.

Above looking at fold and layout, another element i'm wanting in my own work. I'm interested in seeing how fold can make the audience more engaged in the design.












Engaging focus on shape and form. The weight of the type is an interesting contrast to the plain background.

The designs im looking at are very type driven focusing on engaging the audience with shape and form, elements which i want this brief to have.

Keep menu in the same place on each page so that the viewer can click back to the menu. Have the title of the joint at the top clearly visible

Keeping the main title written vertically to the left and having the image of the relevant joint in the same place. This is ok but can be improved.
Above tried negative space for the text but is simply not readable, and doesnt keep in tone with rest of the work.

I've started designing how the content of the DVD would appear. Using a grid i will layout the type to mirror the poster.

Having the information aligned left is too close to the vertical text and becomes a blur, may look better aligned right