Sunday, 20 March 2011

It's become clear that having the images so large is stealing focus from the most important aspect, the information, so i've changed to portrait and reduced the size of the images so i can play with the hierarchy of the type.
As the rest of the work is branded with 'the greatest' it only seems fitting to ensure this poster continues that branded aspect.

As a first thought i played with it being landscape so i can have the images at the bottom of the page but blown up rather large. However as i'm laying out the type it doesnt seem to be working as an effective piece of design.
Following the same design principles as before with the grainy black tone on stock ive begun playing with promotional poster ideas for the actual event.
Above i'm onto the final typeface to represent wood. Again looking at bold, strong shapes. In my mind i imagine fire when i think of wood and the general shape i associate to fire are triangles. Therefore the typeface will look at these general shapes.


Instead of having chemical structures in the background i've begun applying the existing typeface to the background. This way i can demonstrate the typeface at different scales for the viewer to gain a greater understanding of how the typefaces are aesthetically pleasing.

Wednesday, 9 March 2011


Using the same grid and same process i'm applying the metal typeface and information to the layout.

Tuesday, 8 March 2011


Above clips for the folds to stay in play are flimsy, need to be rethought.
Problems are that the folds are badly crumbling, the print over the fold is tearing off and it generally looks rubbish. Stock is going to have to be re-thought.


As an interesting design i think the folds do work in doing that, it is more engaging as it becomes a piece of design that can be touched and played with.


Ok i've printed the plastics one out annnnddd theres problems.

Friday, 4 March 2011




















Similar to the plastic typeface, the metal typeface will look at the chemical structures that build it up. What will also be in my considerations are the properties of metal, bold, strong, tough. Above are my developments of letterforms, pushing whats interesting and legibility.